Shopify Workshop for London Entrepreneurs
Join our Shopify workshop for London entrepreneurs, specifically designed for small business owners in Camden who are looking to explore additional revenue streams or side hustles. Whether you’ve had a less-than-ideal experience with digital marketers or web developers, this course will empower you to take control of your digital marketing and e-commerce platform. By the end of this workshop, you will be equipped with the skills to manage your Shopify store independently, allowing you to directly influence your business’s growth and success.
Join us
£50 + VAT
• Shopify web examples
• Shopify course dropshipping
• E-commerce website
• E-commerce development
• Web development courses in UK
• Shopify for beginners
Workshop dates
Camden, London
Empower Your Business: Take Control of Your Digital Marketing with Shopify
10th September
18:00-20:00(GMT)
Description
Are you a small business owner in Camden frustrated with digital marketers or web developers who don’t deliver? Join our Shopify Development Workshop to learn how you can take control of your online store and digital marketing. Designed specifically for local business owners looking to explore additional revenue streams, this 2-3 hour workshop will equip you with the tools and knowledge to build and manage your Shopify store independently. Whether you’re looking to expand your current business or start a new side hustle, this workshop is for you..
Workshop Content Breakdown
Stage 1
Exploring E-commerce Platforms
Objective: Understand the potential of e-commerce as a side hustle or additional revenue stream.
Details:
• Overview of the e-commerce landscape and the opportunities it presents.
• Why Shopify is an ideal platform for small businesses and side hustlers.
• Case studies of small businesses successfully using Shopify.
• Keywords: e-commerce website, Shopify for beginners.
Stage 2
Setting Up Your Shopify Development Store
Objective: Learn how to set up a Shopify store that you can manage independently.
Details:
• Step-by-step guide to opening your own Shopify store.
• Setting up Shopify’s backend for ease of use.
• Overview of Shopify’s pricing and plan structures to suit small business budgets.
• Keywords: Shopify for beginners, web development courses in UK.
Stage 3
Inventory Management and POS System
Objective: Take full control of your inventory and sales processes, both online and in-store.
Details:
• How to efficiently manage inventory within Shopify.
• Integrating Shopify POS for seamless in-store and online operations.
• Automating inventory updates to save time and reduce errors.
• Keywords: Shopify web examples, e-commerce development.
Stage 4
Choosing the Right Theme
Objective: Customise your Shopify store to reflect your brand without needing a developer.
Details:
• Selecting a theme that aligns with your brand identity.
• Customising themes to create a unique look and feel.
• Ensuring your store is mobile-friendly and optimised for conversions.
Stage 5
UX Design Basics
Objective: Create a user-friendly shopping experience that keeps customers coming back.
Details:
• Introduction to user experience (UX) design tailored for small businesses.
• Best practices for navigation, layout, and customer journey optimisation.
• Simple, practical UX tips that don’t require coding knowledge.
• Keywords: web development courses in UK, e-commerce development.
Stage 6
Page set up
Objective: Build essential pages with confidence and avoid relying on outside help.
Details:
• Setting up key pages: home, about, product pages, and legal pages.
• Organising your header and footer for easy navigation.
• Tips for writing compelling content that speaks directly to your local Camden audience.
Stage 7
SEO Basics
Objective: Optimise your store for search engines to attract more local and online traffic.
Details:
• Basics of SEO tailored for small business owners.
• How to research and implement keywords to improve your online visibility.
• Connecting your site to Google Analytics and Google My Business.
Stage 8
Publishing your store
Objective: Confidently publish your Shopify store and take control of your digital presence.
Details:
• Final steps to publish your store and connect it to a custom domain.
• Checklist to ensure everything is in place before going live.
• Tips for launching your store to maximise initial traffic and sales.
• Keywords: Shopify for beginners, web development courses in UK.
What You Will Learn
• How to leverage e-commerce as an additional revenue stream or side hustle.
• Step-by-step instructions for setting up and managing your own Shopify store.
• Effective inventory management techniques that integrate seamlessly with in-store operations.
• The basics of UX design to ensure a customer-friendly shopping experience.
• SEO strategies to increase your store’s visibility and attract more customers.
Who Should Attend
• Camden and London small business owners looking to explore additional revenue streams.
• London based entrepreneurs interested in starting a side hustle in e-commerce.
• Business owners who want to take control of their digital marketing and online presence.
• Individuals who have had poor experiences with digital marketers or web developers and want to learn how to do it themselves.
JOIN US IN THIS WORKSHOP
ABOUT THE INSTRUCTOR
My name is Kelly, and I am a London-based digital marketing expert with over six years of experience in digital marketing for various fashion brands. In 2022, I co-founded Midori Design Studio. My aspiration is to assist brands and individuals in achieving their marketing goals, including increasing sales and enhancing brand awareness.
