China Outbound
Unlock your brand’s potential
to China’s trillion dollar market
Breaking into the Chinese market presents unique challenges for Western brands. The landscape is vast and varied, with different social media platforms playing significant roles, particularly among younger generations who favour platforms like Little Red Book (Xiaohongshu) and Douyin (TikTok). Crafting messages that resonate with Chinese consumers requires a nuanced understanding of these platforms and the cultural context. Despite these challenges, the Chinese market offers immense potential for growth and expansion, making it a valuable target for Western brands.
Starting a brand in a new market can be daunting, but Midori Design Studio is here to partner with you, guiding your brand to gain recognition and success among Chinese consumers.
Our Solutions
Market Research
We conduct comprehensive market research to provide you with a deep understanding of the Chinese market.
Brand Messaging
We craft tailored brand messages that connect with the right Chinese audiences, ensuring cultural relevance and impact.
Branding
We infuse a ‘wow’ factor into your branding to captivate and engage Chinese consumers.
Social Media Management
We specialise in WeChat and Little Red Book, leveraging these platforms to increase your brand’s visibility.
Photography
We create compelling visual content that resonates with Chinese audiences, advising on cultural sensitivity to avoid controversies and reduce the risk of legal issues.
Web Development
We build and optimise your website for Western users, ensuring it is user-friendly, culturally appropriate, and SEO-optimised.