Hope-FX
A digital platform for parents navigating children’s mental health
Hope-FX is a UK-based initiative supporting parents whose children are experiencing mental health challenges. We created a compassionate and accessible mental health website for parents in the UK that helps families find guidance, resources, and emotional support — whether they’re navigating early concerns or ongoing care.
About the Client
Hope-FX is a social impact initiative that supports parents navigating the challenges of children’s mental health. We worked with their team to create a warm, accessible website that builds trust, tells real stories, and makes it easier to access help and resources.
Key Highlights:
Clear navigation structure for programs, guides, and events
Warm, human-centered copy and branding
Built on WordPress with CMS access for content updates
SEO-optimised for mental health support terms
Results
Increased visibility among NHS and local authority partners
Enabled Hope-FX to accept donations and publish real-time updates
Visitors now spend 2x longer on site thanks to improved layout and storytelling
Successfully launched new program pages and partner outreach tools
Positive feedback from parents: “It feels safe, clear, and like someone understands”
